InterRed PIM

InterRed is a technology provider specializing in multi-channel publishing solutions, including content management (CMS), editorial systems, digital asset management (DAM), and product information management (PIM). Founded in 1996 by Prof. Dr. André Klahold and headquartered in Siegen, Germany, InterRed serves primarily the German-speaking market with a focus on print and publishing sectors. Key Features:
  • Multi-Channel Publishing: Centralized content management for print, web, tablet, mobile, and social media channels
  • Media-Neutral Data Management: Central management of product data with automated multi-channel distribution
  • Print Workflow Integration: Strong integration with Adobe InDesign and common DTP applications
  • Content Synchronization: Intelligent content synchronization across all channels with automated translation support
  • AI-Powered Features: InterRed ContentAgents for managing large data volumes and content optimization
  • Workflow Management: Comprehensive workflow management with versioning and rights management
  • Third-Party Integration: Standard interfaces for CRM, ERP, and merchandise management systems
Deployment Options:
  • On-premise
  • Cloud-based options available
Target Industries:
  • Publishing (newspapers, magazines)
  • Corporate Publishing
  • Catalog Management
  • Content Marketing
Technology: Built on proprietary Perl-based architecture with support for XML, Java, and JDF. Licensed by concurrent seats and modular approach.