Field
From Legacy to Future-Ready: How PinkCube Chose the Right PIM to Power Scalable Growth
Nathalie · 2025-10-22 · 2 min read


At PinkCube, moving away from our Magento 1 environment was both urgent and complex. With support from PIMvendors, we selected a PIM solution that not only fits our current architecture but also gives us a solid foundation for future digital growth.
Client Introduction
PinkCube is a fast-growing webshop specialized in print and promotional products. With thousands of customizable items and a focus on fast delivery, PinkCube serves a wide range of B2B and B2C customers. The company is investing in digital innovation to improve scalability and maintain its competitive edge.
The Challenge
PinkCube’s e-commerce setup was built on Magento 1, which had become monolithic and inflexible. They needed a future-proof solution that would allow us to manage complex product data efficiently, connect to multiple sales channels, and scale with our growth ambitions. Choosing the right PIM was a critical step in moving to a best-of-breed architecture.
The Solution
PIMvendors guided Pinkcube through the full selection process. They mapped the application landscape, clarified integration requirements, and worked with the team to define what capabilities a PIM must deliver to support both today’s needs and tomorrow’s ambitions. Their independent advice ensured the right vendors were evaluated and an implementation partner was selected that matched their setup and way of working.
The Results
With the right PIM in place, PinkCube can now manage product information centrally and distribute it efficiently across all channels. The new architecture reduces dependency on legacy systems, speeds up time-to-market, and gives us flexibility to add new tools and services. This step has laid the groundwork for scaling our webshop and supporting long-term growth.
Diagnostic
Do you actually need a PIM?
Run the complexity index before you budget software or hire an SI.
Budget
Model a first-pass TCO
Translate catalog shape into a three-year cost range in under ten minutes.