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Pimberly

Entry Member

Pimberly is a modern, cloud-native Product Information Management (PIM) and Digital Asset Management (DAM) solution designed to help brands and retailers centralize, enrich, and syndicate product data across all sales channels. Built to scale with businesses, Pimberly offers a powerful and flexible platform that supports rapid growth, multi-brand management, and global commerce. With a strong focus on automation, integration, and user-friendly workflows, Pimberly allows teams to significantly reduce time-to-market while maintaining high-quality, consistent product content. It empowers businesses to turn product information into a competitive advantage in today's fast-paced digital economy.

Target Market

Pimberly targets medium to large enterprises, particularly those operating in B2B and B2C retail, distribution, and manufacturing sectors. It is especially well-suited for organizations with complex product data needs, global operations, and multi-channel commerce strategies. Brands and retailers aiming for digital transformation, cross-border scalability, and efficient product experience management will benefit most from the platform’s advanced capabilities.

Value Proposition

Pimberly is purpose-built to simplify and accelerate how businesses manage and publish product data. Its unified PIM and DAM platform provides a single source of truth for all product content — from SKUs and technical attributes to rich media and translations. With intuitive workflows, customizable data modeling, and AI-powered enrichment, Pimberly dramatically reduces the manual burden on content teams. The platform transforms how product information is gathered, governed, and distributed, helping businesses improve customer experience, operational efficiency, and digital channel performance.

For Whom?

Pimberly is ideal for:

  • Retailers and manufacturers managing large, multi-category product catalogs
  • Brands with global eCommerce strategies requiring localized content
  • Organizations needing to syndicate product data across multiple websites, marketplaces, and partners
  • Enterprises looking to integrate PIM seamlessly with ERP, CMS, eCommerce, and DAM platforms

Key Capabilities

  • Cloud-native SaaS Platform: Built on AWS, Pimberly is highly scalable, always up-to-date, and accessible anywhere via browser.
  • Unified PIM + DAM: Manage both product data and rich media assets (images, PDFs, videos) from a single platform.
  • Advanced Data Modeling: Create dynamic relationships between products, variants, categories, and attributes tailored to business needs.
  • AI-Powered Enrichment: Use smart automation to fill gaps, optimize content, and speed up data readiness for market.
  • Channel Management: Tailor product information to suit each channel’s format, language, and audience requirements.
  • Localization Support: Handle multilingual content and regionalized product information with ease.
  • Workflow & Governance: Role-based access, approval flows, and quality checks ensure clean, accurate data every time.
  • API-first Architecture: Integrate seamlessly with ERP, eCommerce platforms (e.g., Shopify Plus, BigCommerce, Adobe Commerce), and syndication tools.

Industry Examples & Use Cases

One UK-based fashion retailer used Pimberly to unify its fragmented product data spread across spreadsheets, internal systems, and supplier feeds. With Pimberly’s structured workflows and digital asset control, they achieved a 70% reduction in time-to-market for new product launches across multiple websites and marketplaces.

A global B2B distributor with thousands of technical SKUs leveraged Pimberly’s advanced filtering, dynamic data views, and automation rules to manage millions of attributes efficiently. As a result, they were able to reduce errors and ensure consistent product specifications across catalog exports, eCommerce, and customer portals.

A health and beauty brand expanded into new markets using Pimberly’s localization capabilities. With multiple languages, currencies, and compliance requirements handled within the platform, they rapidly scaled into Europe and the US while maintaining centralized control over product content.

Expert Insights

Experts in product data management often highlight Pimberly’s intuitive UI and scalable architecture. Its visual dashboards, rule-based automation, and AI-assisted enrichment simplify complex tasks, making the platform accessible to both technical and non-technical users.

“Pimberly brings structure to chaos — it helps companies evolve from manual spreadsheets and fragmented systems into a single, smart hub for product experience. It’s one of the few platforms that combines true scalability with ease of use.” — Simon Walker, Digital Commerce Strategist

Customers appreciate Pimberly’s fast onboarding, responsive support, and continuous platform updates. As a UK-based company with global reach, Pimberly is praised for its flexibility, fast API performance, and ability to handle diverse product hierarchies and workflows with minimal customization.

Technology & Integration

Pimberly is a 100% SaaS-based platform, hosted on Amazon Web Services (AWS) for maximum reliability and performance. It follows an API-first approach and offers a growing library of connectors and prebuilt integrations with leading eCommerce, ERP, CRM, and DAM systems.

Key integrations include:

  • eCommerce platforms like Shopify Plus, BigCommerce, Adobe Commerce (Magento), and Salesforce Commerce Cloud
  • ERP systems such as SAP, Microsoft Dynamics, and NetSuite
  • Digital marketplaces including Amazon, eBay, and Google Shopping
  • DAM, CRM, and syndication tools via open RESTful APIs

Pimberly also supports secure user authentication (SSO), role-based permissions, and GDPR compliance features. It’s built with scalability and internationalization in mind — whether your product count is in the thousands or millions, the system is designed to grow with you.

Conclusion

Pimberly is a robust, future-ready PIM and DAM solution designed for growth, agility, and omnichannel success. Whether you're a brand expanding globally or a retailer streamlining product content, Pimberly provides the tools to unify, enrich, and accelerate your product information strategy. With intuitive features, powerful automation, and seamless integrations, it empowers businesses to deliver consistent and compelling product experiences across every customer touchpoint.

To learn more, visit the Pimberly profile on PIMvendors or go directly to the official Pimberly website.

Active Globally
In business since 2014
Midmarket/Enterprise
Proprietary Software
SaaS Solution
MongoDB & AWS

Customer Cases

Customer Case: Half Moon Bay's Pimberly PIM Success Story

About

Half Moon Bay, a family-owned business established in 1995, specializes in providing award-winning licensed and themed giftware to global retailers. Despite its global presence, Half Moon Bay was facing challenges in managing its growing product offerings and streamlining the product lifecycle process. The need for a central repository for product data and improved efficiency led them to seek a solution.

Case Description

Before implementing Pimberly’s PIM, Half Moon Bay managed products within its ERP system, SAGE 200, and stored enriched data in various spreadsheets. The absence of a centralized location for product data posed challenges in publishing data across different sales channels manually. Half Moon Bay required a comprehensive solution to streamline data management and improve accuracy.

Action by Pimberly

Pimberly’s PIM platform addressed Half Moon Bay’s need for centralized product data management. By collating data from external feeds and channels, Pimberly created a central hub for product information, facilitating seamless publishing to platforms like Shopify. This centralization significantly reduced manual errors and enabled fully informed buying decisions for customers.

Results

  • Centralized Product Data: Pimberly provided a central repository for all aspects of product data.
  • Streamlined Publishing: Effortless data publication across multiple channels.
  • Enhanced Accuracy: Reduced errors resulted in accurate product information.
  • Accelerated Time to Market: Efficient processes shortened product launch timelines.

Customers

JD Interflora EMM WestCoast