Chalco
The Chalco platform (previously marketed as Chalco Brand Life Suite) combines digital asset management (DAM) and product information management (PIM) to produce and distribute digital product content. Chalco is developed by Chalco Technologies Srl, wholly owned by Valsoft's TAG Software Group, with headquarters in Milan and Affi (VR), Italy. Hyphen-Integration, formerly Hyphen-Group, is the exclusive Chalco partner for distribution, consulting and implementation in Italy and Switzerland. The solution manages the lifecycle of product content and information for Digital Content Factories.
Recent news
Valsoft's TAG Software Group acquires Chalco from Hyphen-Group
Valsoft bought 100% of Chalco via new Chalco Technologies, with former Hyphen-Group head Stefano Righetti as CEO. Renamed Hyphen-Integration stays the exclusive partner in Italy and Switzerland. Terms were not disclosed.
SourceNewswire (Valsoft) (opens in a new tab)Hyphen-Group partners with Natzka on Chalco
On 26 May 2026 Hyphen-Group said the Natzka partnership adds a decision-intelligence layer that connects Digital Content Factory data with other company data for the Chalco suite.
SourceHyphen-Group (opens in a new tab)
Target Market
Chalco serves businesses of various sizes across industries that need centralized management of both product data and multimedia assets. The platform is for companies managing complex product catalogs with extensive visual content across multiple channels, including fashion, retail, consumer goods, and manufacturing.
Value Proposition
Chalco creates a synchronized digital ecosystem where product information and visual assets are aligned, establishing a single point of truth for content distributed across channels. The platform optimizes content production by eliminating process, asset, and information duplications while ensuring product and brand consistency. This integration reduces errors, minimizes physical sample production, and accelerates time-to-market through automated workflows and centralized access to brand and product content.
For Whom?
Chalco is for companies that manage complex product catalogs and visual content across multiple channels, including fashion, retail, consumer goods, and manufacturing.
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