Compano

Compano delivers a specialized Product Information Management solution purpose-built for the construction and installation industries, enabling manufacturers, wholesalers, and buying groups to centralize, enrich, and distribute ETIM-classified technical product data across digital channels and industry datapools. Unlike generic PIM systems, Compano fundamentally differentiates itself by supporting standardized ETIM classification models native to construction sector requirements and providing sector-specific datapool integrations that ensure compliance with industry standards while maintaining accurate, consistent technical specifications across webshops, partners, marketplaces, and B2B portals. This construction-focused approach eliminates manual ERP data exports and reduces errors in downstream systems through a centralized environment purpose-built for managing large assortments of technically complex products with extensive attributes.

Target Market

The solution serves technical manufacturers, distributors, and wholesalers in the construction and installation industries managing large catalogs of ETIM-classified products requiring publication to datapools, webshops, and B2B portals. Compano is particularly suited for organizations that must comply with construction industry standards including ETIM classification requirements while delivering high-quality technical product content to multiple digital touchpoints, addressing the needs of companies managing thousands of SKUs with complex technical specifications, detailed attributes, and stringent datapool submission requirements.

For Whom

Product data managers, e-commerce managers, IT leaders, and category managers responsible for maintaining complex technical catalogs across multiple channels utilize Compano to gain control over product data flows and reduce manual work in content preparation. Organizations struggling with scattered spreadsheets, inconsistent product specifications, and labor-intensive updates when publishing technical data to datapools, ERP systems, and online channels find value in the platform's ability to provide up-to-date content synchronized across all connected systems, enabling teams to manage technically demanding product information efficiently without manual intervention.

Value Proposition

Compano accelerates time-to-market for new or updated products while improving data quality and consistency through its centralized environment specifically engineered for construction sector classification, enrichment, and publication requirements. By supporting native ETIM and datapool integrations with sector-specific workflows, organizations achieve shorter go-to-market cycles, reduced errors in downstream systems and webshops, smoother B2B buying experiences through accurate technical specifications, and greater operational efficiency in managing large, technically complex product assortments without the overhead of adapting generic PIM systems to construction industry standards.