IFCC

Target Market

IFCC, now operating as entitys (entitys.io), is designed specifically for mid-market B2B manufacturers and distributors in the DACH region (Germany, Austria, Switzerland). The platform targets companies that need a practical, scalable PIM solution without the complexity and overhead of enterprise systems. entitys serves businesses that require efficient product data management across multiple channels, particularly those managing complex supplier data and seeking to onboard product information quickly. The solution is ideal for manufacturers and retailers who need intuitive, IT-independent product information management that can be implemented and maintained without extensive technical resources.

Key Features

entitys provides a cloud-based PIM and DAM platform with 20+ years of master data management expertise built in. The solution features flexible ETL imports that convert supplier files in any format into clean, structured product data immediately. Key capabilities include complex product modeling and management, integrated Digital Asset Management (DAM) for centralized media handling, AI services for content generation and enrichment, product syndication and publishing workflows, and e-catalog modeling. The platform includes a flexible data model allowing users to adjust fields, structures, and processes independently without external support. Additional features include ECLASS integration for standardized product classification, eData-Pool network connectivity for automated B2B data flows, and comprehensive integration capabilities with various e-commerce platforms and business systems. The system operates on ISO 27001 and SOC 1 certified hosting infrastructure in Germany, ensuring GDPR compliance and maximum data security.

Value Proposition

entitys delivers enterprise-grade PIM functionality specifically tailored for mid-market needs, eliminating the bloated features and complexity of traditional enterprise systems. The platform provides transparent, all-inclusive cloud pricing with no hidden costs for hardware, installation, or version updates. Users gain the ability to make changes and adaptations independently, avoiding dependency on implementation partners or vendors. The solution accelerates supplier and data onboarding processes, improves product data quality through ML-powered wizards, and enables consistent distribution of product information across multiple sales channels. With an intuitive interface requiring no IT overhead, companies can focus on their core business while benefiting from a modern, scalable cloud solution that grows with their organization. The platform provides direct access to experienced specialists for personalized support, replacing anonymous hotlines with partnership-focused service.