Product Data & AI Tools Event Recap

On May 15, industry leaders came together to share hands-on tools and strategies for integrating AI into product data management workflows — fast, practical, and ready for use today.

In this live session, the speakers explored how AI isn’t just a buzzword but a powerful assistant already reshaping the way we onboard, enrich, and manage product data across e-commerce and retail environments.

If you missed the live session, you can watch the full recording here:

🎤At the microphone:

Stephan Spijkers – Co-Founder, PIMvendors.com
Morten Næss – VP of Product, Bluestem
Hendrik van Zwol – AI Consultant & Speaker

🔍 Key insights from the discussion:

You don’t need to wait for the future — AI is ready now
From tools like Nodemation that automate workflows with smart agents, to platforms like Fozzles that supercharge product content and SEO copy, the speakers showcased AI solutions you can start using immediately.

Product data is the engine behind great digital experiences
High-quality data onboarding remains one of the biggest challenges in retail. AI-driven platforms can turn poor, inconsistent data into rich, structured, and searchable content.

Use the tools, don’t fear them
Even if you’re not a developer, today’s AI tools are more accessible than ever. The key is to experiment and find how they fit your needs — from cleaning and categorizing data to generating full product pages and campaign texts.

Built-in AI is becoming the norm
Leading PIM systems are already embedding these capabilities. Bluestem, for example, integrates AI-enhanced enrichment features directly into the platform.

This is a paradigm shift, not a trend
AI is evolving faster than any previous tech innovation — even faster than the internet. The experts urge businesses to stay curious, test new tools, and embrace the transformation, rather than fall behind.

AI is changing everything about how we manage, describe, and deliver product data.
Follow PIMvendors for more sessions like this — where you don’t just hear about AI, you see how it works.