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215 articles · 12 per page
Article
Google Shopping Adds AI Integration to Ecommerce Search
Stephan Spijkers
· 2024-10-22 · 2 min read
Google Shopping's AI integration is changing ecommerce search. What Armando Roggio's 20 October 2024 take means for the product data you send Google.
Article
Centralize Product Data with PIM for Omnichannel CX
Stephan Spijkers
· 2024-10-21 · 2 min read
Centralize product information in a PIM so prices, specs, and assets stay aligned across channels. A practical path to better omnichannel experiences.
Article
Optimize Product Experiences with PIM
Stephan Spijkers
· 2024-10-17 · 2 min read
Optimize product experiences with PIM: the details customers need, owned in one place. How experience quality follows information quality.
Article
Instacart's Smart Carts Transform In-Store Advertising
Stephan Spijkers
· 2024-10-17 · 2 min read
Instacart's smart carts blur digital ads and the aisle. What in-store advertising needs from product data if brands want the cart screen to be right.
Article
"Unlocking AI's Secrets for Optimal Search Strategy"
Stephan Spijkers
· 2024-10-16 · 3 min read
AI for search strategy: keyword clustering, iterative content, and why product information in the PIM has to match how people and models actually query.
Article
Maximizing Compliance and Efficiency with PIM
Stephan Spijkers
· 2024-10-16 · 2 min read
How a PIM helps teams keep product descriptions, prices, and claims consistent across channels, reducing compliance risk while speeding everyday updates.
Article
Google Shopping Unveils an AI-Powered Shopping Experience
Stephan Spijkers
· 2024-10-16 · 2 min read
Google Shopping added smarter AI tools to the shopping experience. What retailers must fix in product data if they want to stay visible in results.
Article
Activo Partners on DAM and PIM Digital Transformation
Stephan Spijkers
· 2024-10-15 · 1 min read
Activo and PIMvendors partnered on DAM and PIM digital transformation. What the alliance offers teams that need both assets and product information in order.
Article
How Streamlined PIM Helps Maximize Business Growth
Stephan Spijkers
· 2024-10-14 · 2 min read
How streamlined PIM supports business growth when product details sprawl across platforms. Less firefighting, more catalog that sales can actually use.
Article
Blockchain, AI and Digital Product Passports Explained
Stephan Spijkers
· 2024-10-13 · 2 min read
Blockchain, AI, and Digital Product Passports: how Viamedici and Sustain360 position DPP as sustainability infrastructure, not only a compliance PDF.
Article
DAM Trends Reshaping Product Information Management
Stephan Spijkers
· 2024-10-12 · 2 min read
What the latest DAM trends report means for PIM: assets, rights, and product content are colliding. See where digital asset management is heading.
Article
Optimizing Omnichannel Experiences with PIM
Stephan Spijkers
· 2024-10-10 · 2 min read
Optimize omnichannel experiences with PIM: one product record feeding web, marketplaces, and print so customers stop seeing different facts per channel.
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